We have some exciting news to share today that we think is going to make the experience on MerchantCircle even more valuable for our users. We’ve reached an agreement with Ask.com to assume control of the RSS reader site Bloglines in order to rejuvenate and integrate it with the MerchantCircle experience.
For those of you who may not be immediately familiar with Bloglines, it is the world's most popular free online service for searching, subscribing, publishing and sharing RSS feeds, blogs and rich web content. Bloglines was a pioneer in bringing RSS (Really Simple Syndication) feeds and rich content to mainstream Internet users. It’s been touted for excellence around the world with many awards and accolades, including Time Magazine's Coolest Websites for 2004 and Search Engine Watch's "Best Blog/Feed Search Engine" award.
Ask.com, which has owned the property for the last few years, had decided to retire the service to focus more on its core offerings. This provided a wonderful opportunity for MerchantCircle to acquire the operations to reinvest in the platform and enhance it for its 2.7 million users.
But what does that mean for you? There are a lot of exciting plans on the horizon, but we can say for now that you will soon see Bloglines integrated for your use on your account dashboards. From there you will have the ability to organize and follow online information about your business, your community and your industry.
There’s so much potential and we are excited about the next steps. For now, please see our press release and news story on TechCrunch about the changing hands of Bloglines.
MerchantCircle.com | Blog